Join Our Mailing List

Subscribe to our mailing list and have valuable content delivered straight to your inbox.

Join Now

Select what you’d like to learn more about:

Click to view of our blogs by topic.

By clicking ‘Read More’, you can view all blogs by topic.

Ehud Trainin, PhD

Recent Posts

What the Current MLB Labor Dispute Means for TV Sellers

It’s like Groundhog Day for Major League Baseball. Almost two years ago, I...
Read More

2022 Looking Ahead - I BELIEVE

It's that time of year again where I come onto the internet and use gifs to...
Read More

What the Current MLB Labor Dispute Means for TV Sellers

It’s like Groundhog Day for Major League Baseball. Almost two years ago, I...
Read More

Video: How TV Sellers Can Maximize Yield by Hedging Their Bets (Part 7 of Learning Series)

This video explores the ways in which portfolio optimization in media is...
Read More

Why There’s Reason to Be Optimistic About the 2020 Fall TV Season

Like everything else in 2020, the fall TV season will be an exercise in...
Read More

Discover the Secret Sauce for TV Forecasting

Image Credit: Wright Studio/shutterstock.com As any media planner will tell...

Read More

Breaking Down What Truly Drives Yield

image credit: one photo/shutterstock.com Now that we’ve established that...

Read More

7 Rules for Superior Video Yield

image credit: G-Stock Studio/shutterstock.com The data is in: time spent with...

Read More
SEE MORE BLOGS